What's cool about bike week isn't the events, the ride that half-a-dozen people go on, the breakfasts of instant coffee and bacon sandwiches that ordinarily you wouldn't go near in a million years. What's cool about about it is the 7 O'clock start, hauling a stall down to the Town Hall, or printing 250 leaflets on the sly while no-one's looking at work. It's the late night return after a brilliant night out with a waxing gibbous moon and a beautiful dark blue sky, close to midsummer.
It's the feeling after you've made the effort that it was worthwhile, that you showed someone how they could cycle that journey. that there was an alternative to life in a cage.
That's what cool about Bike Week, and that's why, even after all the effort and the pain I want to say, let's do it again next year!